Top 5 Wallet-Friendly Kajabi Alternatives (May 2020)

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Let us discuss some of the best Kajabi alternatives, that comes at an affordable price.

Kajabi is one of the best platforms for running your entire online business. It comes with a suite of products enabling you to run your blog, host your courses, build landing pages, pipelines, email marketing, and many more.

But the main downside is that the Kajabi comes at a premium price, and if you are just starting out, it may not be for you.

I’ve researched and tested some of the Kajabi competitor products, and hopefully narrowed my review to a handful of products for you to choose.

If you are looking for good alternatives to Kajabi, hopefully, this blog post will give you some insights.

Top 5 Cheap Kajabi Alternatives

1. Podia


If you love the fact that Kajabi comes with dozens of products forming a suite, you’ll surely love Podia.


Podia is a great platform that allows you to sell online courses, memberships and also digital products for a small monthly fee.

These features don’t have limitations. That means you get unlimited courses, unlimited products, unlimited students, unlimited storage and emails even with their beginning plans.

On the other hand, in the case of Kajabi you’re only allowed to create 3 or 15 products in their basic or growth plan.

Let’s look at their features one-one-one.

Features offered by Podia

You can see all of their plans come with courses feature which enables you to create unlimited courses. Another interesting feature to note is that the support for pre-launching course.

Memberships of Podia

When it comes to memberships, you can offer multiple plans, offer them in bundle, coupons, etc.

selling your digital downloads

You can also sell your digital downloads. There’s also an upsell feature that I’ll discuss later on.

Email marketing feature

I reviewed Podia previously, it comes with an inbuilt email marketing feature that lets you send newsletters, drop campaigns, cross sell products, and have everything unlimited.

These are the four main features that Podia has got to offer you.


Once you create an account in Podia and login, you’ll see the following screen.

Logging into Podia

In this case, if you are creating your online course, after giving it a name, you can see a screen like this.

Creating a course

Here, you can add sections and lectures (files, videos, text, quizzes) inside each section.

The interface is very straightforward and streamlined. It’s very easy to expect the right features at the right places even with little online experience.


Customizing a course

Along with the above features, Podia also offers you access to “Podia editor” that lets you customize your storefront greatly.

Customizing the course page

It lets you customize your storefront and as well as the course page. You can add modules to boost conversions, match the colors to your brand, and much more.


When it comes to marketing, Podia offers you inbuilt email marketing feature.

Along with email marketing, Podia allows you to set up your own affiliate program and let your audience promote your products.

Upsell and coupon functionalities for selling products

Along with these features, Podia also comes in with upsell and coupon functionalities when selling your products. These features are huge conversion boosters when used correctly.

It also comes with an embedded form feature that lets you add checkout forms on your site so that people can make the payment without ever leaving your site.


Podia has great native integrations with various email marketing software like ConvertKit, GetResponse, ActiveCampaign, Drip, etc.

It also has Zapier integration that allows you to connect Podia with various other apps you may use.

 Zapier integration with Podia

As of writing this post, in Zapier they had one trigger – “New Sale”. The Zap will be triggered whenever a new sale occurs on Podia or in any of its products.


If you ask me, Podia is a great affordable alternative to Kajabi. It gives the best value for money than Kajabi and Thinkific.

Because, along with being a course platform it offers much more features at a low monthly fee.

They mainly have two plans the mover and the shaker.

Podia pricing

All of these plans come with unlimited everything. But the Shaker plan comes with features like embedded checkouts I described above, affiliate marketing feature, and also free migration.

But the downside is that with mover plan, you won’t be able to add any 3rd party code.

Pros and cons


  • Dozens of features for the price
  • Zero transaction fee even on their basic plan
  • Ability to sell digital products
  • Embeddable checkout forms
  • Quizzes
  • Affordable pricing
  • Unlimited features even in their most basic plan


  • Lacks the customer survey feature (although you can email them)
  • The 3rd party code feature only available on Shaker plan

Bottomline: If you’re looking for an all-in-one platform along with selling online courses, Podia is right for you. It comes with a really competitive pricing compared to Kajabi too.

2. Teachable


Teachable is one of the best platforms when it comes to online course creation.


Teachable cannot be really treated as an all-in-one product. It’s created to do one job good – creating online courses.

Although you can sell your courses in the form of membership, it doesn’t come with full-fledged membership or digital product downloads feature.

If you are considering to go with Kajabi only for online course creation, you can give Teachable a try.

For online courses, it comes with features like:

  • Quizzes
  • Discussions
  • Course-completion certificates
  • Student feedback
  • Coupons and promotions
  • Own affiliate program
  • Analytics
  • Student segmentation
  • Reporting

There are various other features that I’ll discuss in the later sections.

When it comes to online course creation, Teachable comes with more features than Podia. But Podia comes with more uses along with course creation like memberships, digital product downloads, etc.


The interface of Teachable is very straightforward.

Creating your new course

In the sidebar, you can see the courses section, where you can create your new course.

After creating a new course, it’ll ask you to enter in the course name and details.

Adding sections and lecturers to courses

Here, you need to add in the sections of the course and also add lectures to those sections. The lectures can contain any file type.


The basic customization options provided by Teachable can be found under “Theme” section of your site.

Customization options provided by Teachable

Here you can change the site-wide font, colors, palettes, background colors, etc.

Teachable also has a drag and drop builder for you easily build sales pages.

In the navigation menu, you can alter the items in the navigation bar.

The power editor you can see in the above screenshot is only available in the professional plans of Teachable and lets you customize the HTML and CSS of your site. It’s preferably helpful for you if you are a developer.

Or else, the basic customization features offered by Teachable should be enough for you.


With Teachable, you can have multiple pricing options. You can make your course free, subscription-based, one-time purchase, or also have payment plan.

Pricing options of Tecahable

Added to it, you can also create coupon codes for promotional purposes.

Create coupon codes for promotional purposes

You can create either amount-based or percentage-based coupon codes for promotion of your courses. You can also set the number of coupons or set the expiry date for the coupon codes.

These coupon codes will be very helpful if you are running marketing campaigns or webinars for the promotion of your courses.

Similar to Podia and Kajabi, Teachable also comes with affiliate platform that lets you turn any of your course students to affiliates for promoting your courses.


Teachable has integrations with various platforms like Segment, Mailchimp, Google Analytics, Sumo, Vizia, ConvertKit, and many others.

Teachable integrations with various platforms

It also has Zapier integrations that enable you to integrate Teachable with any of your favorite apps. To explore more about Teachable, refer my complete review on Teachable.


With Teachable there are mainly three plans.

Teachable pricing

The basic plan costs you $25/month, and you need to give 5% of your earnings as transactional fees.

However, the professional and business plans do not come with a transactional fee and come with advanced features like graded quizzes, advanced theme customization, advanced reports, course completion certificates, and others.

All the above plans come with support for unlimited students, bandwidth, courses, similar to Podia.

If you are in a dilemma with which one to choose among Podia and Teachable, read my post Teachable vs Podia to make the right buying decision.

Pros and cons


  • More features in course creation
  • Bundling of courses and products
  • Online summits every year
  • Sell ebooks, services, and conferences in Teachable
  • Set up your own affiliate platform
  • Free plan
  • Own payment gateway
  • Has an iOS app
  • Video compliance feature (unless a video is watched 90% it’ll not be marked as complete)


  • The free and basic plan charges you 10% and 5% transaction fees respectively
  • Power editor only available in professional plans

Bottomline: If you are planning to create only online courses, Teachable is the best for you as it has more features when it comes to creating online courses. However, with Teachable it’s not flexible for you to sell digital products or memberships like that of Podia.

3. Thinkific


Thinkific is a great alternative to Kajabi and as well as Teachable for creating online courses.

Similar to Teachable, Thinkific is not an all-in-one platform. It is only meant to be an online course platform.


In Thinkific, similar to Teachable, it’s possible for you to create your course, create sections and add lectures.

There are options for you to create private courses, drip schedule content, cohorts, expiring content, membership sites, etc.

All of their paid plans come with access for you to create unlimited courses and have unlimited students in your platform.


You can see that the interface of Thinkific is quite straightforward.

I personally think that interface of Thinkific is pretty dated. They certainly need to think refining their UI/UX for a more premium-feel.

Interface of Thinkific

When you first login to your account, you can see the main options present in the left sidebar of your screen.

Here, you need to head over “Manage learning content” to start creating your courses.

Creating courses
Creating several types of courses

Here you have the options to create several types of courses like:

  • Blank
  • Mini-course
  • Flagship course
  • Pre-sell
  • Downloads
  • Membership resource library
  • Webinar replay

In this example, let me create a new flagship course.

Creating a  flagship course

Here you get access to the curriculum page, where you can add the lessons inside the sections.

There are also options for you to bulk import the content, set drip content options and also set the pricing.


Course customization
Branding your course

Under the branding section, you can add the site logo, banner, and also site styles. There are also options for you to change the site colors, and add a favicon to your site.

 Theme library of Thinkific

Under the theme library, you get access to three themes, which you can select and customize. In this area, Thinkific certainly takes an edge over Teachable.

With Teachable you’ll be stuck with the default theme although you can use the power editor for editing HTML and CSS.

Altering the appearances

You can alter every aspect of the appearance of your site is this section.

Page builder for adding sections

It also has a great page builder that enables you to add sections to your homepage, course page and also for pages.


Accessing the marketing and selling options

There’s a separate section for you to access the marketing and selling options.

Here you can create a coupon, sales widgets, orders, integrations, and also set up your own affiliate programs for promoting your courses.

These options are only available in paid plans of Thinkific.


Thinkific integrations with various tools

Thinkific has integrations with various tools like Stripe, PayPal, MailChimp, Constant Contact, ConvertKit, Aweber, Google Analytics, Sumo, etc.

It also has Zapier integration for you to easily integrate Thinkific with various other tools in the market.


Thinkific pricing

Thinkific comes with four plans – free, basic, pro and premier. None of these plans come with transaction fee like that of Teachable which is a great upside.

Features offered by various plans

The basic plan comes with features like coupons, drip content, custom domain, and unlimited courses and students.

However, the pro plan comes with additional features like membership, bundles, certificates, advanced pricing options, and assignments.

Considering that the free plan doesn’t come with option to create unlimited courses, coupons, etc. you may need to go for their basic plan which costs you $49/month when compared to Teachable which costs you $29/month.

Pros and cons


  • No transaction fee
  • The free plan
  • Different types of courses
  • Embedding the course sales widget


  • Premium price

Bottomline: Thinkific is a great alternative to Teachable for creating online courses. It offers great features like that of Teachable. However, this is not an all-in-one platform like that of Kajabi.



Kartra is an all in one platform for selling your products, services, and memberships. It is the best for agency owners.


Kartra is a feature-rich platform. The number of features it offers for the price is really great.

Kartra Campaigns

When it comes to funnel building Kartra has plenty of done for you campaigns which are plug and play campaigns designed keeping conversions in mind.

Similar to ClickFunnels, Kartra allows you to share the funnels with your team members or other Kartra users.

Kartra marketplace

Also, you can leverage the Kartra marketplace to earn a good recurring income by just sharing your own funnel templates with the community members and selling them at a fixed price.

If you want to sell unlimited memberships, Kartra is the best membership site platform you can consider.

To create beautiful membership sites it comes with WYSIWYG editor with

plenty of design elements.

Similar to eLearning platforms like Podia or Thinikifc, with Kartra also you can drip the content over a period of time.

Kartra agency

The most powerful feature of Kartra is its agency feature. With this, you can manage all of your client’s websites within a single dashboard. This is not available in Kajabi.

You can white label the reports, provide clients access to their accounts with custom permissions, and handle all the things related to the payments.

But to avail this feature you need to go with higher plans.


Kartra’s interface is really good. The options are neatly organized in the sidebar.

Kartra columns or components view options

To speed up the page building process, you can make use of its columns, components, and other productivity features.

Also, Kartra provides various premade templates for each of the blocks so you don't need to waste time designing them from scratch.


Kartra comes with powerful customization options.

You can custom brand the pages and optimize them to work well with desktop, tablet, and mobile devices.

You can use its 500+ page and block templates, and customize them as per your needs.


If you compare Kartra vs Kajabi, Kartra excels over Kajabi as it comes with excellent marketing options.

When it comes to product selling, you can add upsells, downsells, provide discounts, coupons, bump offers, multiple pricing tiers, 1-click transactions, etc.

Kartra Behavioral Adaptive Marketing Feature

With its behavioral adaptive marketing, you can market the products based on the user’s behavior, actions they take, products they purchased, etc.

OTP featureKartraKajabi
UpsellYesOnly one
DownsellYes No
Order bumpYesYes

Kartra even comes with dynamic OTOs feature where you can market different upsells, downsells, and bump offers for the visitors for increased conversions.

With Kajabi, you can’t provide downsell as a dynamic OTO.


Kartra has a good number of integrations with payment gateways, email gateways, SMS gateways, membership platforms, calendar apps, and much more.

These include:

  • Stripe
  • PayPal
  • Braintree
  • SendGrid
  • MailGun
  • Elastic Mail
  • Postmark
  • Kajabi
  • aMember
  • Digital Access Pass
  • Optimize Press
  • S2 Member
  • Wishlist
  • Zapier
  • Google calendar
  • Much more


Kartra pricing plans

Kartra has four premium plans. The basic plan costs $99/mo, silver plan costs $199/mo, gold plan costs $299/mo, and the platinum plan costs $399/mo.

Except for the basic plan, all the remaining plans come with unlimited pages, membership sites, helpdesks, team members, and products. The basic plan also lacks agency features.

Kartra is providing a 25% discount on the annual plans. This is the best offer you can utilize to save money.

Pros and cons:


  • Includes all the marketing tools in-built
  • Multiple membership portals and tiers
  • Content dripping available
  • Comes with A/B split testing
  • Agency feature for agencies


  • Pricing is high
  • Agency feature is available in higher plans
  • The interface is quite slow

Bottomline: If you have an agency Kartra is the best value for money. Also, it has many tools built-in, eliminating the need for unnecessary external apps.


Click Funnels Logo

ClickFunnels is one of the most powerful funnel building software out there. It costs high and is not for all.


ClickFunnels excels over other products on this list when it comes to funnel building.

ClickFunnels funnels

It provides you tons of funnel templates for you to build your funnels. These templates are categorized neatly so you don’t need to hunt for the required one.

You can also split test the funnels and know which one converts well for you. You can even share the funnels with other members.

With ClickFunnels, you can even create squeeze pages, landing pages, webinar pages, event funnels, and much more.

ClickFunnels has a backpack feature to set your affiliate program, offer commission, and handle the payments.


ClickFunnels interface

ClickFunnels interface is very advanced. It has all the tools and features in the top navigation bar.

Logical order of options with ClickFunnels

The features are easily accessible and are neatly arranged in a dropdown. There are no other extra sidebars to distract the interface.


Clickfunnels interface

ClickFunnels has very powerful customization options. You can also add custom CSS to make the pages more attractive.

Its page builder is very minimalistic and loads quickly without any lag. It gives you the true WYSIWYG feel.

The best thing is ClickFunnels provides you various membership elements for creating membership sites.

Similarly, if you are creating checkout or order pages, you can make use of its order and shipping form elements.


Unlike Kartra, ClickFunnels doesn’t come with dynamic OTOs or BAM features.

While visitors are making a purchase ClickFunnels allows you to offer upsells, downsells, 1-click transactions, and bump offers. But you can't make them dynamic offers based on the user's previous behaviors on your site.

Creating the membership funnels with Kartra

When it comes to membership site creation, ClickFunnels lacks many features. You can’t add quizzes or surveys, tracking user’s progress, no provision for self-hosting of videos, also you can’t promote multiple courses, unlike Kartra.


ClickFunnels integrates with a wide range of autoresponders, payment gateways, membership site platforms, and much more.

Some of these include:

  • Active Campaign
  • Aweber
  • Constant Contact
  • Convertkit
  • Drip
  • Ever Webinar
  • Facebook
  • GetResponse
  • GoToWebinar
  • GVO PureLeverage
  • HTML Form
  • HubSpot
  • InfusionSoft
  • Interspire
  • Kajabi
  • Mad Mimi
  • MailChimp
  • Maropost
  • Ontraport
  • SalesForce
  • Sendlane
  • ShipStation
  • SlyBroadcast
  • Twilio
  • Webinar Jam Studio
  • YouZign
  • Zapier
  • ZenDirect


ClickFunnels pricing

ClickFunnels lowest plan costs $97/mo. With this plan, you can create 20 funnels, 100 pages, and handle 20,000 visitors. The disadvantage is you can’t get access to follow up funnels.

The highest plan costs $297/mo with the ability to create an unlimited number of funnels and pages.

As I told previously ClickFunnels is not for everyone. If you can’t afford ClickFunnels, you can look at some other ClickFunnels alternatives.

Pros and cons


  • Excellent funnel building experience
  • Tons of funnel templates
  • Custom CSS
  • Superior support


  • Costs high
  • Lacks visual builder
  • Can’t add quizzes and surveys
  • Can’t offer multiple courses

Bottomline: If you want to build advanced funnels, ClickFunnels is the best way to go.

Akshay recommends:
1. Thinkific Alternatives: We Narrowed it Down to the Top 3
2. Top 7 Best Teachable Alternatives [#1 and #3 are Best Value for Money]
3. How to Find and Validate Online Course Ideas? (with Real-Life Examples)

Wrap up

Hope you guys found this post on Kajabi alternatives helpful.

There are many other alternatives to Kajabi like Kartra, ClickFunnels, Teachery, etc. But I’ve included only the best of them.

If you don’t want to worry about the technicalities, you certainly want to go for cloud applications like these. However, if you are a developer or want more flexibility you may want to go for WordPress plugins like Thrive Themes and Membership plugins.

If you have any doubts leave in the comments section.

Disclosure: This post may contain affiliate links, which means that if you click on one of the product links, I’ll receive a small commission with no additional cost incurred to you :-)

Akshay Hallur

About me

Hi, I’m Akshay Hallur. The founder of this blog BloggingX and many other online ventures. 

I’m a professional full-time blogger, a digital marketer, and a trainer. I’m here to help bloggers like you to create an outstanding blog and earn money from it.

One request?

I’ve put so much effort writing this blog post to provide value to the blogging community. It’ll be very helpful for me, if you consider sharing it on social media networks.

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