In this blog post, I’ll be comparing Podia and Kajabi.

The main differences between the two platforms are obvious. Both are all-in-one platforms!

However, in crucial areas such as course delivery, memberships, and marketing automation, there are some key differences that make a huge impact.

As a seasoned instructional designer with 4-5 years of experience, I have conducted a comprehensive analysis comparing Kajabi and Podia in this blog post.

Let’s get started!

Pricing 💰Starts at $149/moStarts at $39/mo
Transaction fees 💸0%0%
Trial available?Yes – Claim its non-advertised 30-day free trial.Has free plan
Does it has a community? 👨‍👩‍👧‍👧Yes, slightly better than PodiaYes, but pretty basic.
Supported OTOsUpsells and order bumps (Profit maximizers)Only upsells
CouponsYou can create single-use and bulk coupon codesYou can create single-use coupons only
Assessments, Quizzes & Surveys ❓Assessments, Quizzes & Surveys – all are availableOnly supports quizzes
Mobile app 📱Has both Android and iOS appsNot available ✖
ThemesBoth course and site themes available (around 10+)No support for themes
Page builder 🎨Has a visual page builder with 25+ blocksJust has a basic builder with 13 blocks
Live examplesView 7 sites built with KajabiView 12+ sites built with Podia
Custom domain and subdomain
Funnels 📶Has powerful pipelines. Also, Pipeline blueprints are availableDedicated feature is not there. But you can create custom pages, and use email campaigns as a workaround.
Automations✓ With Growth plan at $199/mo, you get advanced automation triggers and actions
Affiliate Program✓ An affiliate program is advanced and more feature-rich✓ It’s pretty basic and has limited features

See all Podia features

Overview – Kajabi and Podia

Here’s how the companies describe themselves:

Both Kajabi and Podia are marketed towards individual creators who want to monetize their expertise without requiring advanced technical skills.

While Kajabi focuses on advanced marketing automation and charges a premium for it, Podia has a low-entry barrier and doesn’t overwhelm you.

👍 What do I like about Kajabi vs. Podia?

  • Focus on course creation: Kajabi’s main forte is courses. You can create various types of courses, like mini-course, drip courses, online courses, etc. After recent updates, it is on par with or even better than Teachable in this aspect.
  • Better student assessment: Kajabi comes with built-in assessments, surveys, and quizzes. It also comes with the feature for you to trigger any actions (send an email, grant offers, etc) based on students’ performance as it has automatic progress tracking.
  • Comprehensive student-level-insights: The Kajabi platform allows you to see every student’s course progress, video view stats (retention graph), etc. Accountability matters in transformational coaching!
  • Better marketing features: Kajabi comes with good marketing features like upsells, downsells, order bumps, coupons, etc. Although Podia has these, it lacks bump offers (it matters!).
  • Advanced automation features: Kajabi’s higher plans offer advanced automation features such as triggers, actions, and conditional filters. In contrast, Podia lacks these and may require the use of their Zapier integration, which can incur additional costs.
  • Powerful page builder: Kajabi has a dedicated page (website) builder to design your landing pages, opt-ins, website, and blog posts with plenty modules. But with Podia, it feels like you’re just designing a storefront (you still need WordPress!).
  • Powerful email marketing: Kajabi has more powerful email marketing features than Podia, with pre-made templates and automation features. Although Podia offers one-off broadcasts and campaigns based on entrance/exit conditions, it does not provide any audience tagging or segmentation features.
  • Built-in hosting for events: Kajabi has a feature called “Kajabi Events” that enables you to host webinars, product launches, etc – right inside of the platform. On the other hand, with Podia, you need to integrate it with Zoom webinars or YouTube Live.
  • Comprehensive affiliate program: Kajabi provides a built-in affiliate program and offers more features than Podia. For instance, with Kajabi, you can set product-specific commissions and even affiliate-specific commissions.
  • Dedicated mobile app: Kajabi offers a mobile app for both iOS and Android (that’s surprisingly good). However, Podia doesn’t come with mobile app support. C’mon it’s 2023!

👍 What do I like about Podia vs. Kajabi?

  • Affordable pricing: Podia’s basic plan starts at $39/month, making it a cheaper option than Kajabi’s $119/month plan.
  • User-friendly UI/UX: Podia’s simple and straightforward interface is easy to use, while Kajabi may require advanced technical skills, especially with website building.
  • Versatile product offerings: Podia allows you to sell courses, digital products, coaching, and webinars, while Kajabi is mainly limited to courses and memberships.

Common downsides 👎

  • No support for SCORM, Captivate, and Storyline features: Since these platforms are not geared toward educational institutes, they do not support these features. If you need them, you may want to go with LearnWorlds (review here).

Upfront bottom line ✨

Although Podia is simple to use and more affordable than Kajabi, it has several limitations when it comes to website building, email marketing, lack of inbuilt webinars, and automation.

Their features lack depth.

For instance, their website builder has limited capabilities. You may need to use a separate website builder, email marketing software (if you require tagging and automation!), and upgrade your Zapier plan (for automations), which will increase your costs.

If you are already using specialist website building and email marketing tools and want to save money, then go with Podia. However, if you require an excellent website builder, automation, and Kajabi events features, then Kajabi may be the better option.

Ultimately, you must decide if the extra features of Kajabi are worth the price.

Latest product updates 🎈

Both Kajabi and Podia often release their updates.

Kajabi has released:

  • Branded mobile apps.
  • Kajabi payments.
  • Customized checkout CTAs.
  • Improved version of page and email builder.

However, with Podia, you cannot change the currency on a per-product basis. Instead, you must set the currency globally.Podia recently released:

  • Product access duration to limit product access duration.
  • Sign-up limits on product purchases.
  • Lead magnets and opt-in freebies to grow your email list faster.


Both Kajabi and Podia have easy-to-use and user-friendly interfaces. They are the best in the game. I like their interfaces even better than Teachable.

Kajabi interface
Podia interface

In comparison to Podia, Kajabi can sometimes feel quite complex to use and has a learning curve.

For instance, you cannot intuitively set the price of a product while creating it in Kajabi. To sell products, you must create offers in a separate section and map them to the products.

However, navigating Kajabi feels fast because it includes a search assistant to quickly locate the features and tools you need.

Winner:Podia. It is very user-friendly, straightforward, and easy to use. Kajabi is a feature-rich tool, and it needs some learning curve. But for a techie like me, both are a tie!

Supported products

select the product type in kajabi 1

With Kajabi, you can create “Products” using their blueprints, like courses, memberships, communities, etc.

You can take inspiration from a few of the top courses built by popular brands with Kajabi.

creating online courses in podia 1

On the other hand, Podia supports various product types like online courses, digital downloads, webinars, product bundles, and coaching sessions.

Winner: Podia (+1 for Digital products).

Course creation 📚

Course structuring and content formats

Kajabi courses 1

Kajabi’s course curriculum is divided into categories (similar to modules), subcategories, and posts/lessons.

By using subcategories, you can neatly organize lessons within each module.

Now about Podia:

Podia courses 2

In Podia, the course curriculum is organized into sections, each containing multiple lessons. They prefer keeping things simpler.

kajabi content types 1

When it comes to content types, both of them supports text, audio, video, assessments, image, and files (like GIFs, ZIP files, PDFs, etc).

In addition to these, Podia allows you to embed content links from over 1900+ platforms (Some include YouTube, Vimeo, Dailymotion, Paperform, etc.) Click here to see all the embeds that Podia supports.

When it comes to Kajabi, it supports source code embeds to add custom codes inside the course content.

File uploading in Kajabi 1

Kajabi supports cloud uploading, which means you can upload files from Dropbox, Google Drive, and web links.

To save you time, both these support bulk uploading of files.

Winner: Tie. Kajabi has cloud uploading and 3-level curriculum organizational structure.

Pricing and enrollments

In Kajabi, you cannot directly set prices for your products. Instead, you need to create offers, set prices for them, and then map your products to the offers to enable customers to access them.

setting up the course pricing in kajabi 1

With Podia, setting up the product pricing is straightforward.

setting up the course pricing in podia 1

Now about currency support.

selling in multiple currencies with kajabi

Note: Kajabi enables you to sell products in different currencies, giving you the flexibility to sell your offers in the currencies you require.

However, with Podia, you cannot change the currency on a per-product basis. Instead, you must set the currency globally.

kajabi payment gateways
Podia access duration limit 1

Both Podia and Kajabi have the ability to limit the number of offers (sign-ups) for sale and add expiry dates (for scarcity marketing). When the limit expires, you can redirect customers to the sold-out or expired page or any custom landing page.

These features can be particularly useful if you are offering products at a discounted price during special occasions like Black Friday.

Winner:Kajabi. Kajabi excels over Podia as it supports multiple payments, the ability to sell products in different currencies, and the ability to implement scarcity marketing.

Drip content


You can use both of these tools to drip schedule the content 💧, which will prevent students from binge-watching the lectures.

In addition, Podia offers the ability to drip schedule content on a specific date, rather than just based on the student’s enrollment date.

set the course launch date in podia

This is particularly useful for running like say a pre-scheduled challenge that takes place over a period of time that has been announced in advance.

Now let’s discuss about course compliance:

Kajabi and Podia support content locking 🔐 (which can be used as a course compliance feature).

content locking feature in kajabi
Content locking Podia 1

You can lock any module until the selected post is completed. This way, you can make sure students people go through the course as you intend them to (in the right order).

Winner: Tie.

Student experience (frontend interface)

Let’s discuss the features that these tools offer when it comes to course player, navigation, and comments.

First about Kajabi:

Main student dashboard in Kajabi
Course player interface in Kajabi

Both Kajabi and Podia have easy to use course players. Students can navigation through all the lessons, access comments area, and see their progress.

Course player interface in Podia (Credits: Design Hacker )

I really liked Kajabi’s front-end experience. The interface is more attractive and customizable than Podia.

For example: Kajabi provides several customization options for Course Player, including a choice of three different templates, customization of the player and background colors, and the ability to customize post-player language, pagination text, and auto-advance.

kajabi course player

There’s good flexibility here.

Podia does not offer this type of flexibility.

In Podia,you can’t customize the course player. You have no control over how the course player should look, and there is no way to custom brand it.

Winner:Kajabi. It has better course player customization. Also, in Kajabi, you can restrict the users from participating in the comments by muting them.

Assessments (quizzes/certificates/surveys)


Kajabi supports assessments, allowing you to create questionnaires and surveys to collect student feedback.

Graded assessments in Kajabi 1

You can set the passing grade and automate assessment completion.

automate the assessments completion in kajabi

You can add automations (like you can see in the screenshot above) for the trigger “When the assessment is completed” you can send an email notification to students with a link to view their results.

Podia quizzes 1

In contrast, Podia only supports quizzes to assess student progress. You can add as many questions as you want to the quizzes, but you can’t grade them or automate quiz completion. You can view quiz scores under course progress.

Certificates 🥉:

Certificates in Kajabi
word image 34892 31

Both Kajabi and Podia offer course completion certificates. You just have the flexibility to edit the fields.

Winner:Kajabi. Both Kajabi and Podia offer course completion certificates, with the flexibility to edit the fields. However, Kajabi stands out with its ability to create graded assessments and automate assessment completion, taking student engagement to the next level. Podia, on the other hand, only supports basic quizzes, and you can’t upload files to your quizzes.

Analytics and reporting 📈

When it comes to analytics, Kajabi has an edge over Podia.

Kajabi gives you detailed reports on members-level progress and video stats for you to analyze how students are engaging with the content.

You can analyze these reports for all your products, courses, memberships, coachings, etc.

kajabi reports

For each student, you can view the progress, number of logins, start date, and the date when they last logged in. The report displays 1000 students’ data at a time.

For easier analysis, you can filter the report by product, member name/member email, or segment. Segments help you manage your contacts efficiently. You can see more of this here.

kajabi video analytics

There is also a video stats feature where you can view the engagement rate, play rates, total plays, and even the heatmaps of your videos 🔥. These insights are really great to take students’ engagement to the next level.

  • By analyzing where the student’s engagement is dropping you can schedule a one-to-one call to assist them or send an email asking where they are struggling.
  • Send a reward or give free access to your next event to those who have 100% completed the course.
  • So on.
podia course progress

When it comes to Podia, the analytics are not as great as Kajabi.

course progress report in podia

You can easily check the course progress of your students by viewing the lessons and quizzes they have completed.

That’s it. There is not much to discuss.

Winner: Kajabi. Kajabi provides detailed analytics of user course progress. Additionally, it has a video stats feature with heatmaps that analyze student engagement with video content. In contrast, Podia only provides a basic progress report that shows the number of lessons completed by students.

Mobile apps 📲

Kajabi offers a mobile app for both Android and iOS that enables students to learn at their own pace, unlike Podia.

kajabi mobile app

They can access their entire content library, take assessments, access the community, view their course progress, and more, all at their fingertips.

This is not just a basic app; it comes with additional features, such as the ability to send push notifications for increased engagement.

You can send notifications at various times, such as:

  • A new blog post is available.
  • A new module is added.
  • Any updates are made to the course.
  • Etc.

Also, Kajabi has in-app purchases (for all profit maximizers out there)!

Winner: Kajabi. It has a feature-rich mobile app for both Android and iOS users.

Digital product selling 🛒

Kajabi and Podia are both excellent platforms for selling digital products.

While Podia uses the name “Digital Products”, Kajabi also allows you to create digital products using their catch-all “Products” functionality.

Let’s discuss Podia first:

podia supported product types

You can create and sell any type of digital products like eBooks, downloads, cheatsheets, templates, etc. Also, you can sell these for free as “lead magnets” to collect the email addresses of customers.

Furthermore, you can sell digital downloads as upsells to other products to increase the cart value of customers.

On the other hand, in Kajabi, you need to create a regular product.

And then create an offer for it, and set automation.. like below

Sell an eBook in Kajabi 1

That’s it.


Both these platforms come with the ability to host webinars.

You can use the events feature to sell webinars in Kajabi.

Webinars in Kajabi 1

For this, you need to create an offer and add automation to “Register to an event” when it is purchased.

On the other hand, Podia does not have built-in webinar hosting features, but it integrates with YouTube Live and Zoom (extra cost).

Untitled 60
Podia webinar emails 1

Also it comes with the ability to send automated webinar reminder emails (that are editable) to boost the webinar show-up rate.

Clearly, Kajabi is more powerful in this regard because its webinar functionality seamlessly integrates with its automation features, allowing you to trigger various actions based on webinar events.


Both of these tools offer dedicated features for conducting one-on-one or group video call coaching sessions.


To create a coaching session, you can leverage Kajabi’s scheduler and built-in live video to conduct sessions with your clients.

Coachings in Kajabi 1

If you need you can still use third-party scheduling tools like Calendly, Acuity, or Google Calendar and meeting tools like Zoom or Google Meet to conduct the sessions.

To conduct coachings with Podia, you need integrations with external tools.

Coachings in Podia 2

It provides native integrations with Calendly, SavvyCal, Acuity, or YouCanBookMe to schedule the sessions. It even supports custom calendar links. Along with this, use Zoom or YouTube Live for live video calls.

Coachings in Podia

With both, when a client purchases your coaching offer you can add a post-purchase action and redirect them to the landing page URL where they can book the appointments.

Winner: Tie. With both Podia and Kajabi you can sell your digital downloads, bundles, coachings, webinars, etc. Selling digital products in Podia is easy and straightforward. But in Kajabi, you need to be smart enough to effectively use offers combined with automations to sell your digital products.

Memberships and community

Both Kajabi and Podia are great platforms for building online membership sites.

When using Kajabi for memberships, you should utilize its “Products” feature in conjunction with “Offers”. Create offers that correspond to different membership levels and assign relevant products to them.

First, discuss Kajabi:

kajabi membership options 1

To create memberships in Kajabi, you can start by creating a course and adding your membership content using its curriculum. Then use offers to create different membership levels.

Kajabi membership tiers 1

For example – Create a Gold Membership product and attach it to the “Gold Membership” offer.

Now, on to Podia.

podia community 1

As said, you can use the Podia community as a membership feature. You can add posts and topics for students to interact with.

podia community settings 1

Similar to Kajabi, you can create various membership plans (like tiers) and include the products to which you want to provide access. You can create membership (subscription) plans like gold, silver, diamond, etc.

Podia has a “topics” feature to make it easier to organize the content (posts). People can follow the topics based on their interests.

You can restrict access to specific topics (this is like restricting access to channels or spaces) based on the membership tier users are in.


Kajabi’s community component is feature rich compared to Podia (with its recent acquisition of Vibely).

Untitled 61

For gamification, it has challenges, badges, accomplishments, leaderboards, ambassadors, etc.

Challenges in Kajabi 1

Basically a challenge is an activity, assignment, or check-in that helps members to get engaged. There are two types in this –

  • Recurring challenges (that repeat daily, weekly, or even monthly)
  • One time challenges

Winner: Kajabi. It has an excellent community component with gamification features. While Podia just has a basic community limiting the engagement.

Design and customization 🎨

Kajabi offers excellent customization options to design your site, products, blog, etc. Podia is not so feature-rich in terms of design and customizations.


For example, Kajabi comes with themes for both your website and also courses.

Website themes in Kajabi
Course themes in Kajabi

Kajabi gives you enough themes (10+) to design your course (products) and also to design your site. You can choose the theme from its theme store.

All these themes are very beautiful and look modern.

You can customize it using its site builder.

Also, if you are on Kajabi’s highest plan – Pro plan costing $399/mo you will get access to its code editor.

By using the code editor, you can view and modify your theme’s layout, templates, snippets, configuration, sections, and assets directories.

Podia doesn’t offer you any themes. You need to develop your site (or storefront) from scratch.

Website builder

Kajabi has a powerful visual builder to design sales pages, landing pages, home pages, thank you pages, blog posts, etc. On the other side, Podia just has a basic builder to design your pages.

kajabi page builder 1

Kajabi offers over 25+ block elements to design your pages. You have opt-in forms (for lead generation), testimonials (for conversions), video embeds, assessments, countdown timers (for scarcity marketing), and much more.

Now about Podia:

podia page building modules

While with Podia, you have only over 13+ blocks to design your pages. Some of the important blocks include testimonials, FAQS, grids, categories, etc. There are no opt-ins or countdown timers available.

podia design and customization options 1

You can optimize the Podia page designs for mobile, tablet, and desktop devices. Along with the default home page and legal pages, you can create custom pages as well.

Course page customization

kajabi course page blocks

Kajabi has course progress, custom blocks, cross sales, and instructor blocks to add in course pages.

Podia lacks a custom blocks feature. You cannot customize your pages using custom coding like HTML/CSS. This is a big downside if you want flexibility in designing your site with custom code.

Website level options

kajabi setting up custom domain
podia setting up custom domain

With both Kajabi and Podia, you can set up your own custom domain and subdomains.

When it comes to branding, both Kajabi and Podia allow you to remove the “Powered by Kajabi/Podia” tagline. However, these are not completely white-labeled solutions, unlike tools such as LearnWorlds.

Winner: Winner:Kajabi. It has a visual site builder, and offers various sections to design your pages. It provides built-in site themes, has the ability to upload your custom theme or export it. On the other hand, Podia just provides limited number of sections with very few customization options to design your pages.

Sales and Marketing 💰

Kajabi’s unique selling proposition is its marketing features.

You will get advanced automations, pipelines (funnels), events (for webinars/livestreams), order bumps, coupons, upsells, etc. On the other hand, Podia just offers coupons & upsells. You can’t expect many marketing features in Podia.


With Kajabi, you can create bulk or single coupon codes.

kajabi coupons 1

Whereas Podia supports only single-use coupons.

creating coupons in podia

However, with both tools, you can add coupon expiry dates to create a sense of urgency in your marketing strategy.

Note that in Kajabi, you can automate single-use coupons. For instance, you can send an email that contains a single-use coupon code when a specified action occurs. The triggers include:

  • When an offer is purchased
  • A Tag is added.
  • A Form is added.
  • A Product Post is completed.
  • Much more.

Checkout and OTOs (like upsells, bump offer, and downsells)

Both Podia and Kajabi offer checkout pages making it easier for users to purchase the products.

Podia checkout

In the case of Podia, you can’t customize the checkout page.

But this is not the case with Kajabi.

Kajabi checkouts 1

You can add sales videos, testimonials, banner images, etc, to increase conversions. Even you can add custom form fields on the checkout page to collect any additional information from customers.

OTOs (Upsells/downsells/order bumps):

Upsells in Kajabi
Upsells in Podia

Kajabi supports upsells, downsells, and order bumps, while Podia only supports upsells. These OTOs help you increase the average cart value of the customers.

In Kajabi, you can add up to 10 upsells and 10 downsells inside offers. Whereas in Podia, you have the ability to add multiple upsells for each product.

Order bumps 🎁:

adding the order bumps in kajabi 1

To add the order bump in Kajabi, Go to Offer>Select the offer>Edit checkout. Here you can add your order bump. Note that as of now, you cannot offer discounts for order bumps.

Note: The initial offer and the order bump/upsell transactions are processed separately in Kajabi.

Payment processing

Both Kajabi and Podia support Stripe and PayPal gateways.

kajabi integrated payment gateways
podia integrated payment gateways

If Stripe and PayPal are not supported in your region, Kajabi allows you to connect with a third-party payment gateway using Webhooks or Zapier.

Click here to view the list of payment processors by region that Kajabi supports.

Both the tools accept credit card payments on the checkout page. You can also send notifications to customers when the card expires or when a payment fails.

For you to get paid, Kajabi offers instant payouts, while with Podia it will be paid within 2 days.

Email marketing

Both Kajabi and Podia comes with the ability to send one-off broadcasts and sequences.

Kajabi email campaigns 1

Kajabi’s email marketing is more powerful than Podia’s. You can automate email sequences with triggers and actions.

podia email marketing tool 1

The same is the case with Podia. Podia also supports broadcasts and drip email campaigns.

But its email marketing capabilities are basic, and it doesn’t have any automation rules for email marketing, unlike Kajabi.

Now about email templates:

kajabi email templates 1

The best thing is that Kajabi provides various pre-made email templates. You can customize these templates, and you can even create your own custom templates as well.

send the cart abandonment email 1

Kajabi has a built-in cart abandonment feature. You can send email reminders to those who abandon the cart. You can use Kajabi’s cart abandonment email or create your own custom email.

Podia doesn’t offer any email templates.

You can see the power of Kajabi’s email marketing capabilities by utilizing its automation features. You can add triggers for subscribing and unsubscribing from email campaigns, which is similar to adding entrance and exit conditions for campaigns in Podia.

kajabi automations for emails 1
kajabi email campaigns 1

You can also automate the email sequences. Like when the email sequence email is sent, when the email is opened, and when the email is clicked.

With Podia, while creating the campaigns you can just add entrance and exit conditions.

Podia’s email campaign entrance and exit conditions

You can add as many emails as you wish and drip-schedule them. Podia lacks a dedicated drag and drop email editor to design highly engaging emails. Also, it doesn’t offer any dynamic variables except the first name.

Winner: Kajabi. Kajabi’s email marketing is more powerful than Podia’s. Kajabi provides built-in email templates, has a cart abandonment feature, offers various personalization fields, etc. Also, you can combine email marketing with automation. Whereas Podia lacks automation, its email marketing features are pretty basic. Kajabi also offers forms for lead generation.


Kajabi comes with really good automation functionalities.

You can set various triggers and responses to automate your marketing, fulfilment, and engagement process.


With Kajabi’s higher plans (Growth and Pro Plans) you will get access to advanced automation, which comes with an Add Condition filter (unlocks more opportunities) to take your automation to the next level.

kajabi advanced automations 1
add conditional filters in kajabi automations

If you are executing automation to add a tag when the form is submitted, with advanced automations, you can specify the condition to execute that automation.

Podia doesn’t come with any of these features.


Both Kajabi and Podia support webinar functionality. But the latter doesn’t have inbuilt feature but integrates with Zoom and YouTube Live.

Kajabi Events help you host product launches, webinars, or events to engage your users. It consists of opt-ins, email sequences, offers, and automation, all integrated together.

countdowns in kajabi pages

Creating an event includes:

  • Add a countdown block on your page for displaying the date and time of the event.
  • Send email broadcasts following up with the leads.
  • Register the users to the event
  • Send email notifications following up with them to join the event.
kajabi events 1

If you are conducting a webinar event, here is how you can create an event:

  1. Have a webinar registration form for users to register.
  2. Send emails to webinar registrants.
  3. Automate the post-webinar tasks, for example – who have stayed till the event give them free access to courses, or offer them coupons, etc.

In Kajabi it is possible for you to grant access to your events when the user completes certain actions.

automating the event registrations in kajabi

For example – when a user completes the assessments, purchases an offer, submits the form, etc. you can add an action – “Register to an event”. These automations are a really great way to encourage people to complete more actions on your site. If any of your students purchase your course, you can give them free access to your next event.

Affiliate marketing

Both Podia and Kajabi have built-in affiliate programs. Kajabi provides more affiliate features than Podia.

kajabi affiliate program 1

You can set up affiliates in the Product settings or in a dedicated section called “Affiliates”.

kajabi offer settings 1


In Podia as well, you can offer product-specific affiliate commissions.

podia affiliate program 1

Here are the key differences:

  • One advantage with Podia is that, with Podia you can keep the affiliate program open/closed/invite-only. In Kajabi, you don’t have this feature, but if you don’t want your affiliate to promote your products, you can hide the shared links.
  • Kajabi allows you to create user-specific affiliate commissions. With this, you can offer specific commissions for VIP affiliates. This overrides the default commissions you set. In case of Podia, you can’t set affiliate-specific commissions like this.
  • Kajabi provides pre-made email templates for affiliate announcements, affiliate conversion notifications, etc. They also have an affiliate sign-up portal, and you can set the referral conversion window, add an affiliate logo for custom branding, and much more.
  • When it comes to affiliate payouts, with Kajabi you can pay through your preferred payment gateway, PayPal, bank transfer, cash payments, etc. In the case of Podia, you can pay using PayPal.

Winner: Kajabi. It offers a powerful and feature-rich affiliate program. It allows you to give affiliate-specific commissions, send custom email announcements, share or hide the affiliate links, and add affiliate sign-up questionnaires to assess the quality of your affiliates. On the other hand, Podia‘s affiliates feature is pretty basic, as it only allows you to offer product-specific commissions.

Funnels 📶

Let’s discuss funnels.

kajabi pipelines 2

Kajabi comes with funnels called pipelines. There are some pre-made pipeline blueprints (funnel templates) available, such as a freebie, product launch OVO, Zoom webinar OVO, etc. You can even create your pipelines from scratch.

A pipeline is made up of landing pages, email campaigns, and offers combined into a funnel.

kajabi pipelines 3

In the above screenshot, you can see the product launch OVO consisting of opt-in, product launch email sequence (value), and offers.

You can customize the pipelines as needed; you can add new pages and offers, and add automation.

customizing the kajabi pipelines

To edit the pipeline page, just click on it. It will load the builder for you.

In Podia, there is no dedicated sales funnel builder. You need to integrate third-party tools using Zapier. But if you need just the basic sales funnels, you can create custom pages and add the next step URLs using CTAs.

Winner: Kajabi.


Both Podia and Kajabi integrate well with external platforms including – email marketing, payment processors, analytics tools, and much more.

In addition, Kajabi offers webhooks functionality, which allows for integration with other apps via webhooks.

For example, if you use a country-specific payment gateway (like say Instamojo in India) that is not supported by Zapier, you can still integrate it with Kajabi.

You also have Zapier integration to connect with 1,000s of other services and tools.

  • Zapier + Kajabi gives you 5 triggers and 3 actions.
  • While Zapier integration with Podia gives 4 triggers and 4 actions.

Winner:Kajabi. It comes with webhooks support (tame your Zapier bill 💸).

Pricing 💲

kajabi pricing 4

Kajabi is an expensive solution. Its pricing starts at $149/mo. The basic plan just allows you to create three products and three pipelines (whereas Podia’s all plans support unlimited courses).

None of the Kajabi plans support unlimited products.

If you need features like advanced automation, affiliate program, and custom branding, go with its growth plan that costs $199/mo.

If you are a developer and require advanced cube-level customization options as well as access to its code editor, you will need to opt for the Pro plan at $399 per month.

New pricing Podia

On the other hand, Podia is an affordable solution, and its lowest plan starts at $39/mo. But it lacks affiliates and coaching products. If you need these features, go with the Shaker plan at $89/mo.

If you need priority support, monthly creator calls, and onboarding calls go with its highest plan, Earthquaker, at $199/mo.

Kajabi has an unadvertised 30 days free trial.

Try Podia for free

Sign up for Kajabi’s 30 day free trial

Winner:Podia. Podia’s pricing is highly affordable compared to that of Kajabi. Kajabi is for advanced marketers for whom money is not a concern. The features like advanced automations, events, and pipelines that Kajabi offers make it worth buying. Both these tools don’t charge any transaction fees.

Support 👋

Both Podia and Kajabi offer good support. Both offer demos, YouTube videos, live chat, dedicated community, and in-depth knowledge base articles to help you.

Whereas Kajabi has a free course “Kajabi University” to help you get a head-start and get started in no time.

FAQs on Kajabi vs. Podia ❓

Who is Podia for?

Podia is best for course creators, teachers, marketers, and digital product owners.

Is Podia good for blogging?

No. Podia doesn’t have a blogging feature. So you need to integrate with external blogging platforms.

Who uses Kajabi?

Kajabi is a highly-priced solution best for entrepreneurs, professional marketers, and medium to large businesses.

Is Podia better than Kajabi?

Podia is a cheaper alternative to Kajabi. Their features lack depth.

Kajabi vs. Podia: Conclusion 🏆

This is all about Podia vs. Kajabi. Podia is an affordable solution, whereas Kajabi is priced very high. If you are a beginner, Podia is good to start with; once you start earning a good income, you can switch to Kajabi.

ChoosePodia if:

  • You need an affordable solution to sell your courses and other digital products.
  • You need a basic community feature for student engagement.
  • The basic marketing features are enough for you.
  • You don’t need automation and funnel features.

ChooseKajabi if:

  • You are an advanced course creator, and you need powerful marketing features.
  • You need features like automation and funnels to take your business to the next level.
  • You need blogging and website-building features.
  • Money is not a big deal for you.

I hope you have found this post helpful.

If course progress and students’ reports are of utmost importance to you, and you can consider some of the Podia alternatives.