Top 7 Affordable SendOwl Alternatives in 2023

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Today in this post we are going to review SendOwl alternatives.

SendOwl is an online marketing platform to sell digital products, subscriptions, and memberships.

SendOwl is not really the best tool to sell your products and services. It has many downsides like:

  • Limited customization options
  • Very few checkout templates
  • No A/B testing for conversion rate optimization
  • No ability to filter searches for transactions.

If you want more customization options to design your store and checkouts, and need advanced features like integrations with Google Shop or other site building platforms like WordPress, Wix, or Squarespace, you need to look at other alternatives to SendOwl.

We have researched and narrowed down the list to the top 7.

Let’s discover the alternatives.

PlatformTransaction fees
(on the lowest plan)
Starting priceExplore
Gumroad2.9 to 9%Explore more
ThriveCart0%$495 for lifetimeExplore more
Podia8% $39/moExplore more
Sellfy0%$19/moExplore more
SamCart0%$59/moExplore more
Selz0%$26/moExplore more
Payhip+5%$29/moExplore more


Gumroad logo

Gumroad is one of the easiest platforms to sell your products. It is best for creators, artists, and marketers to earn a living by selling the products they are creative about.

Even though Gumroad is popular for digital products, you can even sell physical products. It handles all the shipping, delivery, tax calculation, address verification, etc.

Gumroad products

When it comes to digital products, Gumroad is popular for selling eBooks, software, photos, filters, audio & video files, software presets, sound design templates, recipes, plans, workbooks, etc.

Let’s talk marketing.

The best thing is you can sell pre-orders. If you have any product ideas, just launch it to create a marketing buzz around it. To increase sales, it offers upsells, coupons, and discounts. You also have “pay what you want pricing” for non-profit products.

Gumroad landing page customization options are pretty basic. If you are tech-savvy you can customize with CSS. You can sell your products from anywhere, like blogs, on social media, etc by just embedding a few lines of code.

Analytics in Gumroad

With Gumroad analytics, you can analyze how your business is growing with sales and conversion stats. You can integrate with Google Analytics to get more detailed reports.

Gumroad fees

Gumroad pricing starts at $0. It charges a transaction fee based on your earnings, and the fee varies from 2.9 to 9%. The more you sell, the less is the fee you pay.

Bottom line: I really don’t recommend Gumroad for selling physical products. There are far better options for it. But for all kinds of digital products (I mentioned above), I prefer Gumroad. It even comes with software license managing features. The two main advantages are a) There’s no upfront cost, it just takes a small pie of your sales depending upon the sales volume. b) As Gumroad is a popular product and has got a discover feature, it leads search traffic and conversions to your products. Gumroad SEO is a thing!


ThriveCart logo

ThriveCart is one of the best shopping cart platforms available today at a one-time fee. You can sell both digital and physical products with various subscription plans.

It comes with a funnel builder with the ability to add a maximum of 5 upsells and downsells. It also has a split-testing feature where you can test different products or test various elements of the same product.

When it comes to cart types; it has standard, sales cart, embeddable, popup, 1-step, and 2-step cart checkout templates and you can customize them to match your brand.

ThriveCart checkout

To increase the sales, it offers 1-click upsells, bump offers, downsells, cart abandonment recovery, and much more. The best thing is you can set multiple payment types like free trials, tripwires, split payments, recurring sales, pay what you want, flexible subscriptions, etc.

ThriveCart integrates well with most of the popular shopping carts, funnel softwares, email marketing platforms, membership sites, etc. It also has Zapier and webhooks integrations to connect with your favorite tool. It integrates with, PayPal, Google Play, Apple Play, and Stripe payment processors.

ThriveCart lifetime pricing

Currently, ThriveCart is offering a lifetime deal at $495. If you need features like dunning management, automatic sales tax calculation, affiliate center, you need to upgrade to the pro plan at an additional cost of $195.

Bottom line: If you’re interested in a marketing-centric product selling platform, ThriveCart doesn’t disappoint you. For both physical and digital products it’s preferable. Unlike Gumroad, it doesn’t come with a per-sale-fee. But, you need to first buy it.


Podia logo

Podia is an all-in-one digital storefront to sell courses, downloads, and memberships. With Podia, you can create and sell standalone courses, drip courses, course bundles. You can even pre-sell and pre-launch the courses to validate your future course ideas.

Creating an online course with Podia

You can also sell digital downloads like eBooks, templates & presets, audio files, lead magnets, etc. Podia doesn’t have any restrictions on hosting and storage, you can host unlimited content.

The best thing with Podia is communities. You can create communities similar to Facebook groups to keep your members engaged. You can create topics for them to interact with, invite them to post, share and leave replies, promote your offers, and much more. You have full control over the communities and moderate them, access the settings of members, and much more.

Unlike other SendOwl alternatives on this list, Podia supports webinars. It integrates with YouTube Live and Zoom. You can offer the replays, grow your email list by offering lead magnets with beautiful checkout pages, etc.


Podia pricing starts at $39/mo. It doesn’t charge any transaction fees, and all its plans have unlimited everything i.e. unlimited products, unlimited messages, unlimited files, and unlimited customers.

Bottom line: Podia is an LMS that also comes with digital product selling and membership features. If you’re only looking for digital product selling, Podia may feel like an overkill. But along with that, if you’re planning to sell training courses, memberships, and build a community – Podia is for you. Rather than using separate platforms for LMS and shopping cart needs, Podia has got you all-covered.


Sellfy logo

Sellfy is an easy yet powerful platform to sell digital, physical products and subscriptions. You can connect your own custom domain with Selly.

If you don’t have your own website, you can set up a Sellfy storefront and start promoting the products.

On the other hand, if you have a website, you can embed the product widgets, buy now buttons, or the links on your site.

Sellfy product design options

Its customization options are good compared to SendOwl. It has an editor to customize the store theme, store look, product pages, to match your brand. You can remove Selly branding in its business plan at $49/mo.

You can automatically translate the store language based on the customer’s location.

You get marketing features like discount codes, cart abandonment, upsells, and tracking pixels to retarget the customers to sell more.

Selly has a built-in email marketing feature to send the emails right from the platform. Its pricing varies based on the number of email credits you need.

Sellfy pricing

Selly is a freemium platform. With its free plan, you can sell up to 10 products. If you want to sell unlimited products, you can purchase their starter plan at $19/mo.


SamCart logo

SamCart is one of the leading eCommerce platforms best for selling courses, memberships, products, and services.

It comes with a drag and drop page builder, with a library of pre-designed templates to design your product pages. The pages are mobile responsive and are customizable to match your brand.

SamCart page builder

SamCart has recently introduced a course builder for you to create, market, and sell your courses. You can add lessons like text, audio, images, videos, worksheets, digital downloads, and much more. But remember it doesn’t replace dedicated course creation platforms like Teachable or Thinkific.

Similar to ThriveCart, it provides conversion boosters like 1-click upsells, order bumps, multi-option checkout, abandoned cart recovery, and much more. It also has in-built split testing where you can test multiple variations of the checkout pages and get detailed reports on the testing results.

You can automate your business by integrating with the tools you like. SamCart offers a good number of integrations with payment processors, membership site platforms, page builders, email marketing softwares, ect.

SamCart pricing

SamCart pricing starts at $49/mo and supports 1 admin user. If you need features like order bump collections, post-purchase upsells, built-in SEO engine, UTM tracking, and marketing reports go with the grow plan at $99/mo.


Selz logo

Selz is an online marketing platform to sell both physical & digital products and services all from a single platform.

You can build your own store using Selz store editor or sell them on your existing social networks or websites. It has native integration with Google Shopping platform where you can feature your products to help customers to find them.

Selz Facebook integration

Even you can sell the products directly on Facebook with Selz. You can customize the Facebook shop pages, use the Facebook chat feature to assist customers till the end of the buying journey, use Facebook Pixels integration and run Ad campaigns to retarget the customers.

Also, if you are using either WordPress, Wix, Squarespace, or any other website user, you can integrate Slez easily and turn the website into an eCommerce store.

To recover the lost sales, Selz has a built-in cart abandonment recovery feature where you can send reminders to include discounts, sales, and more.

Selz has native integrations with PayPal or Stripe. It supports 100+ different currencies including USD, EUR, GBP, AUD, CAD.

The best feature is Selz supports custom fields. You can create custom fields to collect more data from customers at the checkout stage, like their phone number, DOB, interests, location, age, and much more. These custom fields help you in better personalization.

Selz pricing

Selz lowest pricing plan costs $26/mo, this plan lacks Stripe integration, custom fields, license keys, priority support. To avail these features you need to with the higher plan that costs $53/mo.


Payhip logo

Payhip is an online solution to sell digital downloads & memberships. You can sell ebooks, memberships, software, design assets, music, or any type of digital product with ease.

It doesn’t have any limitations on the storage or bandwidth. You can unlimited files, but make sure it is less than 5GB.

Payhip products

For digital downloads, you can limit the number of times to download and prevent the illegal sharing of files with PDF stamping.

To increase the sales you can offer coupons, discounts, create your own affiliate system, and encourage your fans to promote your products, etc.

Payhip integrates with email marketing platforms like MailChimp, and CampaignMonitor. Using these integrations, you can sync your customers to mailing lists, send notification emails and reminders, cart abandonment emails.

When it comes to selling memberships, Payhip allows you to set multiple pricing plans, share them update emails on the new content you add fo memberships, offer members-only exclusive content, create custom billing intervals to charge on any custom date, etc.

Payhip pricing

Payhip pricing starts from $0/mo. Its forever free plan supports unlimited products and unlimited revenue, but it charges a 5% translation fee. Its pro plan at $99/mo doesn’t charge any transaction fees.


If you need an easy-to-use platform to sell your products, Gumroad is the best. It is very easy to create and sell your products, it has integration with Google Analytics, and provides detailed reports.

If you need funnels feature along with selling products, ThriveCart would be the ideal solution. You can add up to 5 upsells and 5 downsells in its funnels, and one-time payment is a deal-breaker.

If you are more into courses and memberships, you can go with Podia. Its webinar feature helps you in marketing the products.

I hope you liked this post on SendOwl alternatives helpful.

Akshay HallurAbout me

Hi, I’m Akshay Hallur. The founder of this blog BloggingX and many other online ventures.

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