Today in this post, I am going to present you the TikTok statistics.
The popularity of TikTok (also known as Douyin, formerly Musical.ly) is growing day by day.
Despite being released only in 2016, it is now one of the most downloaded apps in 2019.
TikTok is the fourth most downloaded iPhone app in 2019, next to YouTube, Instagram, and Snapchat. It got more downloads than Facebook, Messenger, Gmail, and Netflix.
Editor’s picks:
- TikTok is the sixth-largest social network.
- TikTok is now available in 155+ countries.
- TikTok has around 800 million active users worldwide.
- In 2019, TikTok is the most downloaded app on the Apple app store.
- Outside China, singer Loren Gray is now TikTok’s most successful account with 40.3 million fans.
- TikTok’s website has an Alexa ranking of 412 in early March 2020.
- Brazil is the fastest-growing market for TikTok.
- China itself is the biggest source of revenue for TikTok with a majority of iOS users.
TikTok app statistics
- TikTok is the sixth-largest social network.
- In China, WeChat active users are 2x more than the TikTok users.
- According to Apptrace, TikTok is available in more than 154 countries. It is in the top 25 best apps in 135 countries.
- With the research done for 100,000 user profiles, TikTok has the highest follower engagement rates.
- TikTok has become very popular mostly in Asian countries like Cambodia, Indonesia, Japan, Malaysia, Thailand, and Vietnam.
- TikTok acquired #1 position in the U.S. Google Play Store with 2.78 million downloads.
- TikTok is available in 39 languages. It is expected to come in 75 languages.
- TikTok has reached 1 million views per day in one year.
- Outside China, singer Loren Gray is now TikTok’s most successful account with 40.3 million fans.
- TikTok has got 1.9 Billion Installations across various devices worldwide.
- TikTok’s 20% of the total revenue comes from the USA while 69% revenue is from China itself.
- TikTok has got an engagement rate of 52.1%.
- It is estimated that the average time spent daily on TikTok is 5 minutes.
- Indian TikTok users spend 38 minutes daily with it.
- 23% of the Chinese digital app market is controlled by ByteDance.
- TikTok users with 10,000-50,000 followers have an average engagement rate of 74.1%. This decreases to 10.6% for accounts with 50,000-100,000 followers, and 5.9% for accounts with 100,000-500,000 followers.
- TikTok has got a 500% increase in in-app spending.
- TikTok’s website has 1,000,000 estimated daily page views on Jan 5, 2019.
- TikTok’s website has an Alexa ranking of 412 in early March 2020.
- The #ThinBlueLine hashtag with law enforcement videos has received 530.1 million views.
- Brazil is the fastest-growing market for TikTok.
- In the U.S. 52% of the TikTok users are using it with iOS.
- Sensor Tower report shows that TikTok brought in $176.9 million in revenue over 2019.
- China itself is the biggest source of revenue for TikTok with a majority of iOS users.
- In 2019, TikTok got $122.9 million in revenue from its home market. The U.S. accounted for $30million of TikTok revenue and was in second place, followed by the U.K. $2.4 million.
TikTok download statistics
- In India, 1/3 rd of the smartphone users have downloaded TikTok.
- In 2019, TikTok was the second most downloaded app in the world next to Whatsapp.
- In 2019, TikTok got 738M downloads across iOS and Android.
- More than 90% of the TikTok downloads were on Android devices.
- The U.S. has 46 million TikTok installations in 2019. This contributes to 6% of global downloads.
TikTok usage stats
- India’s 190.6 million TikTok fans use the Android app.
- Android TikTok users spent 68 billion hours using the app in 2019.
- 90% of the TikTok users use this app multiple times a day.
- TikTok users with fewer than 1,000 followers have an average engagement rate of 144.9%.
- Chin has 400 Million Active TikTok users while India ranks second with 119 million active TikTok users. In 2019, India got 323 million app installs.
- 460,000 families have shared the videos on TikTok. Out of that, 1.76 million videos welcome newborns, and 7.09 million videos are of weddings.
TikTok demographics
- 25.8% of the U.S. TikTok users are in the age group of 18-24. While 24.5% are in the age group of 25-34.
- 60% of TikTok users in China are aged between 25-44.
- 37% of the TikTok US users have a household income of $100,000 or more. While 18% of users earn less than $25,000 per annum.
- In the U.S. women users are 2 million more in number than men users. Among the female Tiktok users, most of them are in the age group of 18-24.
- In Japan, male and female TikTok users are equal in number. While in India, the majority of the TikTok users are men.
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Conclusion
By looking at these TikTok statistics you would certainly know how popular this app is.
Though there are negative reviews on TikTok and was about to get banned in some countries, it is favorite among the people.
I hope you found this post on TikTok statistics helpful.