6 Best Leadpages Alternatives for 2023!

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In this post, we’ll be reviewing some of the top Leadpages alternatives that you can use to build your online business. For a very long-time, Leadpages has been the go-to product to build lead capture pages and your funnels.

But now, it’s simply not worth it, considering there are far better products in the market to speed up your online business.

Here’s the thing.

You need to carefully choose the best tool for building landing pages and your funnels. Because, by the time you realize that the tool you are using is not for you, you would have gone far ahead.

Do read this blog post in detail.

My Top Picks for Leadpages Alternatives

There are many alternative tools to Leadpages like:

But there are only few of them, which are perfect alternatives.

# Name Type Starting price
1Thrive Themes – Our pick! WordPress Plugins $19/month
2Clickfunnels Cloud application $97/month
3Instapage Cloud application 69/month
4Landingi Cloud application $29/month
5Unbounce Cloud application $79/month
6Kyvio – ScamCloud application $29/month

Here are the Leadpages alternatives I’m going to review:

Wait. Don’t run!

This is not a cookie-cutter post.

I will also be comparing the above tools with Leadpages, as all the above tools are the best alternatives in their own way. In the end, you’ll have that clarity on which one to choose.

#1. Thrive Themes (most versatile and​ cheapest option)

The Thrive Themes products are far more better than Leadpages. They come as WordPress plugins, you just need to install on WordPress site and set it up.

If you don’t have any knowledge on how to setup WordPress, install plugins, and customize – this may not be for you.

To notice Thrive Themes as a superior alternative to Leadpages, you need to consider buying two plugins – Thrive Architect and Thrive Leads. They both cost you $67 each for the single site usage and each $97 for 5 site license.

You know what?

You don’t need to pay a monthly fee. You’ll get lifetime updates for a one-off fee. This is cool! Isn’t it?

Thrive Architect helps you build conversion-optimized landing pages. It comes in with hundreds of landing page templates that are carefully designed with marketing in mind.

The templates are content pages, video course pages, webinar optin pages, lead magnet pages, homepage pages, coming soon pages, blank pages, to name a few.

Thrive architect

This page builder is superior to Clickfunnels in every aspect. You can tweak any part of your page with ultimate precision.

There are around 40 elements that come with the builder and most of these elements are geared towards marketing. You can import/export the templates, create your own templates, much more. You can read my Thrive Architect review to explore more on this.

Thrive Leads integrates tightly with Thrive Architect to help you in lead generation. Here are some of the features of Thrive Leads.

Thrive leads

Here are the features:

  • Light boxes
  • Screen fillers
  • Scroll mat
  • Slide-in
  • Widget
  • Ribbon
  • Digital asset delivery
  • Sign up segue – One click webinar or any registrations for your subscribers (similar to Leadlinks in Leadpages)
  • Allows you not to show optin to an existing subscriber and annoy them
  • ThriveBoxes – Similar to LeadBoxes in Leadpages
  • AB/Testing the types and variations of sign up forms
  • Integration with 36 autoresponders and other tools
  • And a dozen more

As I told you, it’s the most powerful marketing suite I’ve come across. Both these plugins beat Leadpages, hands down. I have reviewed Thrive Leads previously. You can refer to it if you want to know all of its features in-depth.

This doesn’t end here.

Even better!

Here are some of the plugins you need to consider that integrate with these plugins.

  • Thrive Ultimatum – Implement scarcity marketing in your funnel
  • Thrive Quiz Builder – Gamifying the lead generation through quizzes
  • Thrive Apprentice – Create online courses and sell it (Integrates flawlessly with any good membership plugins)
  • Thrive Ovation – All in one testimonial management tool
  • And many more plugins and themes

If you want to get access to the entire Thrive Themes suite, you can consider getting Thrive Membership paying only $19/month.

Akshay strongly recommends:
1. Thrive Themes vs Genesis Themes – An In Depth Comparison! [Result]
2. Thrive Themes Discount: The Only Way Is Getting Official Discount

#2. ClickFunnels (all-in-one cloud solution)

I love ClickFunnels mainly due to the simplicity yet rich-features it offers.

This tool is for those who don’t like to build their landing pages and funnels on WordPress and love simplicity.

ClickFunnels starts at a premium price of $97/month and also has a $297/month plan that includes integrated email marketing solution. This price is steep especially if you are a beginner.

Considering the features it offers under one roof, you may want to give it a second thought.

Here are the key features that ClickFunnels has got to offer you.

  • Landing page builder (Funnel creation)
  • A/B split testing
  • Membership site
  • Email integration with all major email marketing softwares
  • Ability to sell your own product and services (payment gateway integration)
  • Ability to set up an affiliate program to promote your products
Clickfunnels funnel type

With ClickFunnels you can create landing pages using the templates they provide. But honestly, the templates that Thrive Architect offers you are more superior than of ClickFunnels. But still, considering that you can edit them using the drag and drop builder it’s great.

You can also conduct A/B testing among the various pages with ClickFunnels like that of Leadpages. This is something that is on the roadmap of Thrive Architect, and currently is not in place (date when this post was published).

I especially like the way in which ClickFunnels displays the landing pages you created in the form of funnels. It is quite great to get an overall view of your business in one glance.

And also, it helps you reorder funnel pages with a simple drag which is a kind of intuitive.

Clickfunnels funnels

But the main issue is that the page builder with ClickFunnels lacks revision control or atleast a simple undo button. In this aspect, Thrive Architect is better as it has both of them.

With Thrive Themes you need to have separate plugin to set up a membership.

As it turns out, ClickFunnels comes in with inbuilt membership, product management, and also affiliate platform to create, sell, and promote your products and services which is something that Leadpages need to work on.

But wait there’s more!

You can also implement one-click upsells, downsells, cross sells, as ClickFunnels has integration with Stripe, PayPal, and other payment gateways.

Clickfunnels integrations

As the ClickFunnels also has integration with a variety of different email marketing softwares, it’ll be very easy to target leads in different stages of your funnel effectively.

ClickFunnels is wildly popular due to the fact that it offers an all-in-one solution to doing online business. If you don’t want to worry about the tech-savvy stuff involved with WordPress plugins, and want the ease of use ClickFunnels is for you.

To make a point, both Thrive Themes and ClickFunnels have their own pros and cons. Both are a tie when it comes to features.

Can I be totally honest with you?

The pro plan of the ClickFunnels costs you $97/month, with this you can create only upto 20 funnels, and 100 pages, and get only 20k visitors per month. This is limiting when compared to Leadpages which comes with unlimited traffic support – which is ideal while scaling up your PPC campaigns for example.

If you think ClickFunnels is not affordable for you then you may look at its alternatives.

#3. Instapage

This is a landing page builder alternative to Leadpages. If you are going for a Leadpages alternative mainly for the lack of page design options in Leadpages, Instapage may be good for you.

Key features of Instapage:

  • Better landing page builder (Better than Leadpages but not as powerful as Thrive Architect)
  • Lead forms
  • Digital asset delivery
  • Exit intent popups
  • Integrations with various email softwares, Analytics, CRMs, Webinar tools, etc.
  • Much more

Instapage is mainly for landing page building, optimization, and analytics.

Unlike Leadpages, with Instapage you can create landing pages from scratch. And also, there are a hundreds of landing page templates to choose from.

Instapage templates

You have a great flexibility with Instapage when it comes to moving elements anywhere on the page. The number of widgets that come with Instapage is limited.

But the fact is that you can stack the elements one above the other to create a more complex element and group them together.

Fair enough?

The landing page builder is very versatile than Leadpages. In fact, you can modify landing pages of multiple websites in one Instapage platform.

Instapage editor

You can also build the mobile-version of your landing page using the drag and drop option (similar to that of Thrive Architect), which is cool!

Instapage has a good integration with WordPress through a plugin. You don’t need to embed the code to make the landing pages appear on WordPress.

As if that’s not enough, Instapage also has heat maps feature which tracks visitor mouse movement, clicks and scroll depth. This is something that all the other tools I mentioned in this post are lacking in. You don’t need to use any external service like Hotjar.

Want to know the best part?

One more unique feature of Instapage is dynamic text insertion. It allows you to dynamically insert certain text on your landing page based on the URL parameters you specify.

Dynamic text insertion

For example, if you are running ads or doing email marketing, you can specify the first name of the user, source, and many other things in the URL as parameters and display them on the landing page for more personalized experience for your visitors.

Instapage pricing starts at $69/month. But if you want more features like dynamic text replacement, A/B testing, conversion analytics and heatmaps, the price would be $99/month.

Truth being said, it’s really costly when compared to all other tools.



If you want extensive features go with Thrive Themes Membership or ClickFunnels, you can’t go wrong with either of these. If cost is your concern go with Thrive Membership. If ease of use is the priority for you then ClickFunnels is the winner.

Hope you found this post on Leadpages alternatives helpful, feel free to drop a comment if you have any doubts.

Akshay HallurAbout me

Hi, I’m Akshay Hallur. The founder of this blog BloggingX and many other online ventures.

I’m a professional full-time blogger, a digital marketer, and a trainer. I’m here to help bloggers like you to create an outstanding blog and earn money from it.

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